FIS leverages the Madrid Chamber of Commerce to boost its reach and attract the entrepreneurial and investor ecosystem.
- The agreement will allow to amplify FIS’s visibility and position franchising as an access route to new businesses for entrepreneurs, SMEs and investors in Madrid.
Madrid, May 5, 2026.
The Madrid Chamber of Commerce and Franchise Innovation Summit (FIS), promoted by the Spanish Franchise Association (AEF) and with main sponsorship from BBVA, have formalized a collaboration agreement with the objective of promoting and driving the franchise model as a solid route for business growth and the promotion of self-employment.
This agreement involves the incorporation of the Madrid Chamber of Commerce as a key institutional collaborator within the FIS ecosystem, the benchmark platform for the global franchise ecosystem, whose next edition will become a point of access to opportunities, qualified networking and connection between successful brands and future entrepreneurs and investors. The alliance is born with a shared vision: to boost the local and national economy, offering entrepreneurs and companies the necessary tools to expand their business models in a safe, professional and innovative environment.
A joint boost for entrepreneurship and commerce
Through this agreement, both entities will work together to highlight the work of supporting entrepreneurship and those business owners who seek either to diversify their businesses or give an opportunity to new models. FIS aspires to be that meeting space where established brands and possible franchisees connect to generate new business opportunities.
Raúl Calleja, FIS Director, has stated that “This alliance allows us to amplify FIS’s reach and attract high-value profiles—entrepreneurs, investors and brands—consolidating the event as a key meeting point for the sector.”
About the Madrid Chamber of Commerce
The Madrid Chamber of Commerce is a public law corporation that represents, promotes and defends the general interests of companies in the region. Its work is fundamental in supporting entrepreneurship, internationalization and training, being a key ally for young entrepreneurs and the development of the commercial and industrial sectors. camaramadrid.es
About FIS – Franchise Innovation Summit
The Franchise Innovation Summit (FIS) is an initiative promoted by the Spanish Franchise Association (AEF) and organized by Show2Be. Born as a professional and commercial platform for the franchise system, FIS connects brands, entrepreneurs, investors and administrations, promoting the expansion and professionalization of the sector in Spain and internationally.
Press contact:
– Leticia Pastor Aleixandre – FIS Marketing & Communications Manager
leticia.pastor@show2be.com / 600 92 42 79